Gatorade // History Is History

It's only fitting that the world's fastest man gets sent off with a project on the world's fastest timeline. We filmed, edited, mixed, recorded and colored this film in 4 days to go live on the day Usain Bolt ran the last 100m race of his career in London. It was an absolute honor to be a part of this one.


Agency: TBWA\Chiat\Day

Chief Creative Officer: Renato Fernandez

Creative Director: Mark Peters

Senior Creatives: Ben Tolbert, Chris Juhas